I was called in by the agency Shado to design and direct a series of commercials aimed to promote the technological services offered by the bank Mediolanum to its clients. 

They of course needed to follow the branding guidance, but also had to explain clearly how the services work and their benefit in the everyday's routine.
Client: Mediolanum
Agency: Shado
Director: Carlo De Agostini
Post and animation: Watermelon