I was called by the agency stvDDB Milan to create an animation that explained the benefits of the Volkswagen Service Plan and Service Plan Plus. It needed to very comprehensive, in fact, the script was divided into five main chapters, and visually had to follow Volkswagen brand image.
I designed a few style frames to define the look, initially only with the strokes, then added some fills and subtle color variations as in the final animation.
I then designed all the keyframes to create a storyboard
and an animatic that would match the correct timing of the voice over that we recorded later with the talented VO artist Marco De Domenico. Ultimately when everything was defined Simone animated the video.
CREDITS
Client: Volkswagen
Agency: stvDDB
Animation: Carlo De Agostini, Simone Giorgetta
Audio: Daniele Carmosino